Built for surgery & dental providers

Less admin.Less marketing.More patients.

The patient marketplace and CRM for surgery and dental providers. Helping your team coordinate every enquiry, from first message to aftercare.

Join waiting list ↗About Ovello ↓
FreeTo join and list your clinic
24/7AI patient coordinator
100%Verified patient reviews
Ovello provider dashboard with patient, appointment and revenue totals, today's appointments and recent messages

The problem

Great doctors shouldn't have to be great marketers.

Your doctors' time belongs with patients, not on social media. Yet international patients often choose the clinic with the biggest marketing budget, not the best care. Ovello puts your clinic's quality and your doctors' skill in front of them instead.

With Ovello

One calm place to coordinate every enquiry.

  • ✓Patients discover you on the Ovello marketplace
  • ✓Your dedicated AI assistant replies to every enquiry within seconds, so you never miss a lead
  • ✓It answers FAQs and connects patients to your human team
  • ✓Messages stored securely and compliantly on the platform
  • ✓Consultations, consent form signing and payments, all in Ovello

How it often works today

Several inboxes and a lot of manual follow-up.

  • –Enquiries spread across WhatsApp, social media and email
  • –Out-of-hours messages waiting until the morning
  • –Forms, quotes and deposits handled in separate tools
  • –Payments reconciled by hand
  • –Reviews that are hard for patients to verify

Our solution

Five ways Ovello supports your team.

Not just a CRM. A working system for international patients, from the first enquiry to the review that follows.

Patient marketplace

Patients who arrive qualified.

Patients find your clinic through Ovello's AI-guided search, or browse and filter by procedure, price, location and review score to discover their perfect match. Enquiries reach you from patients who are qualified and better informed, ready for your team to advise them.

AI-guided discoverypatients matched to you by procedure, budget and preferences
Verified listingyour accreditation, doctors and languages shown up front
Lead pipelineevery enquiry on a Kanban board, from first message to aftercare
Patients comparing verified providers on Ovello
AI coordinator

Prompt first replies, with your team in control.

Ovello's AI coordinator replies on your behalf using only information your clinic has approved: procedures, prices, policies and next steps. It never gives medical advice. Any clinical question goes straight to a licensed professional on your team.

Replies around the clockout-of-hours enquiries acknowledged promptly
Clinic-approved information onlygeneral answers your team has signed off
Clinical questions handed overpassed to a licensed professional, with the full conversation
O
Ovello AI coordinatorGeneral, clinic-approved information only
Online
Hi! I'm interested in a tummy tuck with lipo. Roughly how much is it?
Clinical questions are always passed to a licensed professional.
Type a message…
➤
Patients & messaging

Every patient conversation in one thread.

Messages, files, medical forms and quotes live in one place for each patient. No more chasing patients across social media, WhatsApp and email.

One inbox per patientthe full history, from first message to aftercare
One patient dashboardpre-op and post-op guidance, flights and itinerary in one place, so nothing important is missed
Medical forms collected for youcompleted before the consultation, stored compliantly
Ovello patient messaging with the patient profile alongside
Payments

Deposits, handled simply.

At booking, the patient pays Ovello's commission and your deposit in one secure card payment on Ovello. The payment is split: our commission comes to Ovello and your deposit is routed directly to you, settled weekly into your bank account.

Clear payout statementsevery deposit, fee and balance reconciled line by line
Collect the balance your waycard through Ovello, or cash or card on arrival
Disputes handled properlya clear process with evidence, timers and Ovello support
Ovello transactions page with revenue totals, payment status and recent activity
Profile & reviews

Stand out for the right reasons.

A verified clinic profile that shows patients your accreditation, doctors, facilities, results and real reviews, so great care is what wins patients.

Verified licence and accreditationchecked before your profile goes live
Before and afters and facilitiespatient results, shared with consent, alongside photos of your clinic
Reviews patients can trustbooking-linked Ovello reviews, with your Trustpilot and Google scores shown alongside
Ovello trust scorea public score built on verified patient experience
Ovello profile management with clinic banner, languages spoken and trust and reviews

How we got here

We know the patient journey because we've lived it.

Lois Molloy and Paul Burgess · Ovello co-founders

Before Ovello, Lois and Paul built Serene Cosmetic. For nine years, their team supported thousands of patients travelling internationally for surgery and dental care, including celebrities and influencers. They saw what thoughtful coordination could do, and where the experience still needed more care.

Lois Molloy
Paul Burgess
2017

The idea

Lois and Paul travel to Turkey for their own procedures. They experience the care, and the gaps in coordination.

Chloe Sims, Serene's first patient
2018

The first patient

They open a recovery villa in Marbella and welcome Serene's first patient, TV personality Chloe Sims. She shares her experience online, and the floodgates open.

Claude, ChatGPT, Gemini and Grok
2023

AI goes mainstream

Demand soars from patients travelling abroad and from providers wanting to reach them. Serene brings AI into its lead management and appointment setting, speeding up responses and lifting conversion.

The Ovello app on a phone
2026

The platform

Ovello brings the experience into one platform for clinics and the patients they care for.

Ovello CRM

Essential features for patient and clinic management.

Click through each tool to see what your team will use every day.

Ovello provider dashboard with patient, appointment and revenue totals, today's appointments and recent messages
DashboardAn easy-to-use snapshot of your clinic's performance.
“

We tried the mainstream CRMs. They were overcomplicated, not fit for purpose and expensive to customise. So we built the one we and our provider partners needed.”

Lois Molloy and Paul Burgess, co-founders

Security & trust

Built to handle sensitive patient data properly.

Verified providers only

Every provider is vetted by specialist medical lawyers in their own country, who review their licence, insurance and accreditations before they go live. How we check clinics →

Compliance kept current

Your documents are stored in one vault, with expiry tracking and renewal alerts so nothing lapses unnoticed.

Role-based access

Preset permissions for every role and a full audit log of who did what.

Health data handled with consent

Patients give explicit consent for their health data, and every consent is recorded against their file.

Getting started

Three steps to going live.

Our team supports you at every step. Verification times vary by clinic.

01

Create your profile and apply

Join free, build your clinic profile with your doctors, procedures and prices, and submit your licence and accreditations for verification.

02

Get verified and set up payouts

Our team and independent third-party lawyers assess and approve your clinic and doctors. If you're taking payments through Ovello, connect your bank account so deposits are paid straight to you.

03

Go live to patients

Your verified profile is published on the Ovello marketplace, and new enquiries start arriving in your dashboard.

Pricing

Free to join. Ovello is only paid when a patient books.

No monthly fees and no setup costs. We're welcoming a limited number of founding clinics ahead of launch.

Limited founding places

Ovello for clinics

£0/month

20% booking fee*

  • Every feature included
  • Verified profile and marketplace listing
  • AI coordinator working your enquiries 24/7
  • Lead pipeline, calendar, quotes and payments
  • Full analytics and team access
  • Priority placement and hands-on onboarding for founding clinics
Apply for a founding place ↗

*20% of the procedure price is paid by the patient to Ovello at the point of booking. It is deducted from your procedure price, so you receive the remaining 80%. No card is needed to join.

How the booking fee works

Example based on a £5,000 procedure

Your procedure price£5,000
Booking fee paid by the patient to Ovello at booking (20%)£1,000
You receive (80%)£4,000

The fee is only charged when a patient books. No booking, no fee.

Frequently asked

Answers to the questions clinics ask us.

Who can join Ovello?

Licensed cosmetic surgery and dental clinics, hospitals and individual doctors. Every provider is vetted by specialist medical lawyers in their own country before going live.

How much does it cost?

Ovello is free to join, with no monthly or setup fees. When a patient books, they pay a booking fee of 20% of the procedure price to Ovello. It is deducted from your procedure price, so you receive the remaining 80%.

How does the booking fee work?

The patient pays the 20% booking fee to Ovello at the point of booking, as part of your procedure price. There's nothing to invoice or chase, and no fee is charged unless a patient books. The rate is fixed at the time of each booking.

Is there a contract?

No. There's no long-term contract and no monthly fee, so you can leave at any time.

How do payments work?

The patient pays Ovello's commission and your deposit in one card payment at booking. The payment is split: the deposit is routed directly to your clinic and settled weekly into your bank account. You collect the balance before surgery or on arrival.

Will it replace my current systems?

It can. Ovello brings leads, patients, messaging, quotes and payments into one place, so most clinics no longer need separate tools.

Does the AI give medical advice?

No. It shares general information your clinic has approved, such as procedures, prices and next steps. Any clinical question is passed to a licensed professional on your team, with the full conversation.

Is patient data secure?

Yes. Patients give explicit consent for their health data, access is controlled by role, and every action is recorded in an audit log.

Is the AI coordinator included?

Yes, it's included for every clinic. You can switch it on or off at any time, and your team can take over any conversation.

Ready when you are

Apply for a founding place.

Free to join, with no monthly or setup fees. Founding places are limited, and we're onboarding clinics ahead of launch.

What happens next

  1. We review your detailsand reply within two working days.
  2. A short call with our teamto walk you through Ovello and answer your questions.
  3. Create your profileand start verification when you're ready.
What do you offer? Select all that apply
Patients per month